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VITAE

YA

NNIS

or commonly Yannos is a veteran of future-proof, “phygital” marketing, who operates at the intersection of profitability and creativity - consistently translating brand strategy into measurable growth.

 

With an almost 100% success rate in building seamless consumer experiences, he has led international and national brands through multi-awarded omnichannel campaigns, brand and product launches, and customer-centric transformation initiatives. Today, he shapes Ayvens’ strategic positioning in Greece, driving sustainable mobility adoption within a rapidly evolving regulatory and economic landscape.

 

He serves as a Committee Member at the Advertising Self-Regulation Council of Greece and as a member of the Advisory Board of the University of Piraeus Department of Economics, contributing to the dialogue on sustainability, business transformation, and education. Yannos is a member of the Communications Directors Powerlist 100 by Marketing Week Greece and frequently speaks at conferences while serving as a guest instructor at universities. He is currently the Marketing and Communications Director of Ayvens Greece, the global mobility-as-a-service leader, part of the Societe Generale Group.

Work Experience

2024 - Today

Marketing and Communications Director

Ayvens, Greece

Societe Generale Group

Focused on driving brand equity, market share and turnover growth. Embracing phygital innovation to amplify our presence and engage with our audience in meaningful ways.
Cultivating a culture of creativity, collaboration, inclusivity and continuous learning to achieve collective goals
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Member of the Board of Directors


Member of the Commercial Committee
ESG Facilitator
Electromobility Ambassador

Education

University of Piraeus, Greece

Two-year postgraduate program, part of the School of Economics, Business and International Studies of the University of Piraeus, Greece. Recognized by the CFA Institute for embedding a significant portion of the CFA® Program Candidate Body of Knowledge™ (CBOK), including the CFA Institute Code of Ethics and Standards of Professional Conduct, into its curricula.

University of Piraeus, Greece

Four-year degree, part of School of Maritime and Industry, department that integrates business and technology. The objective of the study program is to provide students with a balanced mix of skills in management processes, economics, engineering, marketing and communicative skills.

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